What Makes Us Different?
Put simply – our clients!
Omnific Design primarily works with entrepreneurs, marketers and small business owners. While you will see in our portfolio, some large companies featured, we intentionally choose to focus on micro-business. We love the entrepreneurial spirit many of these businesses operate by. We come alongside their vision, to help make their dreams a reality. This is what excited and motivates us.
What makes an entrepreneur?
We understand some people feel a little awkward referring to themselves as entrepreneurs. We consider all our clients as entrepreneurs.
An entrepreneur, in the purest sense of the word, is exactly who our clients are. The word was first used by French economist J.B. Say who, in 1800 A.D., said:
“The entrepreneur shifts economic resources out of an area of lower and into an area of higher productivity and greater yield.”
That’s what we are here to help our clients do online.
Is your website generating the additional profit you hoped for in your business? The sad truth is, most are not. It can be heartbreaking when you have invested your time, energy and hard-earned money into a website that is not working. All is not lost. It’s likely that with a few small tweaks and adjustments, you can transform your existing website into a powerful profit-generating machine.
The Pareto Principle
Italian economist, Vilfredo Pareto, discovered a principle in 1906 now often called the 80/20 rule. This principle was first used to describe wealth distribution showing that 80% of the wealth is owned by 20% of the population. With more investigation, these ratios proved true in many areas of business and life. For example, 80% of your results are produced by 20% of your actions. We have found this to be very true in website development.
At Omnific Design we believe in investing time and resources into the 20% of actions that will produce the 80% of your online results.
Why choose Omnific Design?
We have the web design skills, technical know-how and marketing experience that generate leads and sales online. Once we investigate your current situation, we may find your website strategy is 90% fine – and with a little tweaking, can start to produce far better results. We do not have a one-size-fits-all policy. All our projects are customised to meet your specific needs. We believe in the principle of first picking the low-hanging fruit – that is, to do the 20% of the work that will produce 80% of the results.