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Making Money Online

When you read about people doing well and earning millions online, many of us ask how we could do it ourselves. Although you might be skeptical about how you might succeed with Internet marketing because of your lack of experience, there are systems you can follow to help you achieve your goals. Some of the systems are superb and some, simply rip-off scams. The old rule applies, if it sounds too good to be true, it probably is. If someone offers you a turn-key system that requires no effort and promises big profits, it’s probably a scam. Good online business systems take the right kind of knowledge and the willingness to work on it to make things happen. Better yet, if you can create your own product or system that has a strong market,

The Power of Graphic Design in Marketing

Good graphic design is a highly efficient way of communicating a marketing message visually. It is not just an artwork, but something involving an immense deal of strategic thinking. This includes factors like colours, shapes, fonts, photographs and diagrams, which can all graphically communicate a marketing message. It is about text and graphics combining together to communicate a consistent, powerful message. (more…)

How to Turn Your Brochure Into Dollars

The humble corporate brochure is an often used but neglected marketing piece. Even with the advent of new technologies like the Internet, printed brochure have a significant place is many businesses marketing mix. Brochures are generally designed to promote a business or corporation to its prospective clients or customers. If you're starting your own business or company, try to look at the possibility of establishing a brochure to highlight the benefits of your products and services. (more…)

Why Your Letterhead Design Could Be Costing You Big Time

Sounds a little dramatic I know however, in all your designed material there are many things communicated about your business. We often miss the little things. Be careful, it’s the little things that can cost your business big time. What is your letterhead design really saying about you? Does it fit with your overall marketing message? Does it communicate the quality of service or product you supply? Does it position your business correctly in your marketplace? (more…)

The Power of Image in Life Coach Marketing

Image is a powerful tool in life coach marketing. Getting and sustaining your target market’s attention visually is the key to good marketing design. It is where “the look” as well as the “call to action” of your business is conveyed in a clear sales message. A consistent image should not only be seen on your primary marketing device, your website, but also on print-based marketing material such as flyers, brochures and business cards, among others. It is extremely important that your image is consistent on all your printed pieces so they convey a marketing message that matches your practice’s vision and direction. (more…)

Should You Join an Online Affiliate Program?

Affiliate programs are very popular way to make money online from home. The attraction is you don't need any product or service to sell of your own, you simply refer people online to others where they purchase and you make a commission. These programs are networks of affiliates, advertisers and marketers, usually under the supervision of the affiliate program providers or managers. (more…)

What is Your Business Card Costing You?

Are you losing sales because your business card isn't up to scratch? Are you winning business because your business card is causing your phone to ring off the hook? I have found at business networking events many people I meet hand over a business card they are obviously embarrassed about, almost apologising for it. It is a fascinating problem that such an inexpensive, yet widely used marketing tool can so often be overlooked. The quality of your business card speaks volumes about who you are as a person and a business. First impressions do last. (more…)

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