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How to Get the Best Letterhead Design in Melbourne

If you want to create a successful business, often it’s the little things that make the biggest difference. Your letterhead design is one of those little things that can make a huge impact on your bottom-line. Letterhead design and printing is a simple process right? You just whack your logo and contact details on the page and get the cheapest printer to produce a batch? Lets think about it, what will you be using your letterhead for?: (more…)

How to Revamp a Worn Out Brand

Although change can be daunting, it is essential in business. Even if you are a small business owner, it is vital to keep your business fresh and innovative, especially if you are targeting a younger demographic. Always be looking to innovate and be ahead of the competition. If you stop being open to change or new ideas, your business will be left behind. (more…)

Internet Video Marketing Secrets Revealed

The popularity of online video marketing has increased rapidly over the past few years. People have become increasingly visual and are now using the Internet even more than they watch television. The technological capabilities of the internet have also increased rapidly. Where once it was impossible for most people to view a video online, now almost everyone in the Western world has fast enough internet connections to handle it. In fact many people are now even watching full-length movies on home PC’s. (more…)

Logo Strategy: Measure Twice, Cut Once.

Your logo should be a graphic representation of who you are as an organisation. It is an image that should help customers associate certain characteristics, values and attitudes with your business. For some companies, they have identified the importance of a logo in their overall business success. Just think about some of the biggest brands you know, more often than not you will be able to remember their logos. (more…)

Choosing a Graphic Designer in Melbourne

Choosing a graphic designer in Melbourne should be a carefully considered business decision. You might already have an idea of what you are looking for your short term design needs. However, when it comes to building a successful relationship with a graphic designer in Melbourne for the long-term, you should consider their potential to become your creative partner. Here are some tips that will help you effectively choose a graphic designer: (more…)

3 Things to Consider if you want to Turn Your Website into a Cash Cow

Whether you’re looking to attract new customers to your website, generate better on-line sales or establish new partnerships, there are many things to consider. Not only do you need to get the design right, but the functionality and search engine optimised website programming. While a website can be a powerful marketing tool, getting an effective website design off the ground can be challenging. (more…)

Twitter Tips for Business

Regardless of whether you are a regular or a newbie on Twitter, there are times when all of us could use some help to catch the interest of people. You may want more followers or would want to form more conversations with other users. Trust me, we have tried just about everything on Twitter and have found what we believe works best. It is still a new technology, so we are open to new ideas and suggestions so feel free to add them to the comments section below. (more…)

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