Category Archives: Entrepreneurs & Startups

Find out how Melbourne startups and entrepreneurs have grown their companies through content marketing, thought leadership and relationship building.

Influence and Increase as a Life Coach

Becoming a life coach is a very rewarding career. Not just because of the healthy income you can achieve, but because you will grow as a person and have a positive influence on others. Be true to who you are when helping people and you will build trust and loyalty with the people you work with. Although you need to have a vision to succeed as a life coach, you will not get the number of clients you desire if you are not willing to be generous in your giving. There are some coaches that give free initial consultations. (more…)

Design Briefs – How to Balance Creative Freedom and Instruction

Odds are that when you hire a Melbourne graphic designer, you are doing so because you need the creativity and expertise he or she has to offer in the design field. It is likely that you may fall into one of two categories while working with your chosen designer: either giving rigid, highly detailed instructions for the project or simply turning over the project with the idea that your graphic designer will figure out what is right for the project. Which approach is better? Is it best to allow unlimited creative freedom or to lay out guidelines for every single step of the project? Let’s start by taking a look at the potential drawbacks of each approach. (more…)

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