Human Behaviour and Graphic Design

Strategic Graphic Design

Have you ever wondered why some companies seem to be more successful with their marketing than others? No matter what business you are in, it’s likely there are millions of messages all competing for the attention of your target markets, yet only some messages produce the results companies set out to achieve.

Melbourne Graphic Design Firm Reviews 12 Paper and Card Stocks

Profit Pulling Business Cards

Hiring a professional graphic designer ensures that your business cards will not only appear professional, but also send the right message to your prospects and customers. While this is important, it does not guarantee your business cards will not be thrown in the rubbish and taken any notice of. Think about all the times you have done the same thing yourself. Imagine where all your business card probably end up after you have spent time and money to make them look decent. There is one simple, yet powerful tool that you can use to improve your business cards success, including a strong call to action.

How to Get the Best Letterhead Design in Melbourne

If you want to create a successful business, often it’s the little things that make the biggest difference. Your letterhead design is one of those little things that can make a huge impact on your bottom-line. Letterhead design and printing is a simple process right? You just whack your logo and contact details on the page and get the cheapest printer to produce a batch? Lets think about it, what will you be using your letterhead for?:

5 Ways to Avoid Poor Letterhead Design

Too often we see small businesses using poor letterhead design. Often the business owner or an admin staff member is the one who sets up the design. When you think about the impact presenting your business professionally has, you must wonder why people take these risks with letterhead design. You might spend hours and hours perfecting your letters only to have them thrown out by prospects and customers who will not take you seriously. Still, if you are planning to come up with your own letterhead design, here are five ways that will help you avoid the most common mistakes we often see: