Marketing - Melbourne Marketing Strategy
Written by Wes Towers - Graphic Design Melbourne   
Wednesday, 25 August 2010

Niche Marketing for Life Coaches

Focusing your positioning and branding efforts on a specific group of individuals who have similar needs is known as niche marketing. If you are able to target a profitable niche successfully with your brand and positioning statement, you are set to book yourself solid. Choosing the right niche is the key to profitable life coaching. Choosing the wrong niche could be fatal to your business.

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Marketing - Melbourne Marketing Strategy
Written by Wes Towers - Graphic Design Melbourne   
Wednesday, 18 August 2010

Life Coach Positioning and Branding

Positioning and branding are among the biggest buzz words in marketing these days. However, there still seems to be a lot of confusion about how to apply them in business. These two keys to your business will establish how viable and prominent you are in the minds of your prospects and what you are known for in the life coaching industry. You must learn how positioning and branding can be used for your business so it will bring in the results you desire.

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Marketing - Melbourne Marketing Strategy
Written by Wes Towers   
Friday, 13 August 2010

Corporate Image Marketing

How to Design a Corporate Image That Get's Results 

We consumers are fickle. We’re pressed for time, we have a need and we want it met; we care little for the years and heartache you’ve poured into your business venture. We judge a business according to the corporate image it presents. Often if we like the look and feel of it, we buy it. This is why the corporate image developed and conveyed through your marketing is so critical.

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Marketing - Melbourne Marketing Strategy
Written by Wes Towers - Graphic Design Melbourne   
Wednesday, 11 August 2010

The Top 11 Life Coach Marketing Strategies

Marketing strategies usually depend on the kind of life coach you are. They are influenced by your experience, where you are located and the people you are trying to attract. In the life coaching industry, make sure you develop strategies that will let you build a relationship with your clients and prospects. Strategies that will let them know you, trust you and appreciate what you can do for them.

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Marketing - Melbourne Marketing Strategy
Written by Wes Towers   
Monday, 09 August 2010

Melbourne Web Designer Reveals the 2 Pillars of Ranking in Search Engines

“Hold on, I’ll Google it…” Admit it, you Google. It’s nothing to be ashamed of — everybody does it. That little phrase, “Google it!” was unheard of ten short years ago and today it echoes around offices, classrooms and homes the Western world over. It’s testament to the way the internet has established itself as an integral part of our daily lives.

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