Web Design - Melbourne Website Strategy
Written by Wes Towers - Graphic Design Melbourne   
Tuesday, 28 December 2010

Blogging for Entrepreneurs

Blogging is one of the most powerful tools you can include in your marketing plan. While writing content for your blog may come easy for some, maintaining it while juggling all your other activities may not be so simple. If you want to be a successful blogger, you must consistently post new, valuable content. It is vital you create a plan you can manage in your schedule, and stick with it. Yes it takes time, yes there are always other things needing your attention. You have really got to decide if this is something you want to commit to for the long term. It takes time to write and maintain a blog. It takes time to gain a healthy following of readers so count the cost before you begin. I’ve seen many blogs start out and die quickly with just one or two posts ever completed.

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Web Design - Melbourne Website Strategy
Written by Wes Towers - Graphic Design Melbourne   
Tuesday, 14 December 2010

3 Elements Every Personal Trainer Needs Online

There are a lot of ‘window browsers’ online, particularly in the personal training industry. It’s the kind of thing people put off, so you need a way to capture your website leads and get a response.

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Web Design - Melbourne Website Strategy
Written by Wes Towers - Graphic Design Melbourne   
Tuesday, 07 December 2010

The Ultimate Personal Trainers Website

The Internet can play a huge role in growing your personal training business. You must have an online presence, if you want to market your personal training business to it’s full potential. Often the first thing people do before purchasing anything is ‘Google it’.

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Web Design - Melbourne Website Strategy
Written by Wes Towers   
Wednesday, 11 August 2010

3 Things to Consider if you want to Turn Your Website into a Cash Cow

Whether you’re looking to attract new customers to your website, generate better on-line sales or establish new partnerships, there are many things to consider. Not only do you need to get the design right, but the functionality and search engine optimised website programming. While a website can be a powerful marketing tool, getting an effective website design off the ground can be challenging. Selecting a web design partner can be difficult, particularly when much of what makes a website successful happens behind the scenes.A good web designer will take the guesswork out of website programming by offering tailored solutions that work for you and your customers. Drawing on the latest technology, professional web designers should be capable of providing an exhaustive range of website solutions including website design, eCommerce, website hosting, and content management systems. All of these topics are well covered across the web, however the following three aspects of websites that when done well, can turn your website into a cash cow. By the same token, if they are done poorly they can be a cash drainer.

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Web Design - Melbourne Website Strategy
Written by Wes Towers - Graphic Design Melbourne   
Tuesday, 27 July 2010

Analytics Bounce Rate – What Does This Mean for Your Business

The Bounce Rate of Your Site

When you hear the word ‘website statistics’, you may think of the number of ‘hits’ your website has generated. Also known as page views, hits account for each time somebody visits your web pages. In the past, this data was critical to website owners because it implied the success of your site in gaining visitors. However, this statistic is not very useful for website owners these days. A small business owner could just buy software that generates traffic and literally get hundreds of thousands of hits on their website every day however, it would serve no purpose from a business perspective.

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