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Marketing -
Melbourne Print Marketing
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Written by Wes Towers - Graphic Design Melbourne
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Saturday, 23 January 2010 |
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Why Use Direct Marketing?
Direct marketing is an effective tool to reach potential customers and develop a relationship with existing customers, maximising their loyalty to your business. Direct marketing is where the business deals directly with a database of prospects and customers. These databases can be purchased or created by businesses. There are many ways to build your own database such as attending a trade show or giving away an ebook online in exchange for contact details.
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