Email marketing is one of the oldest web marketing tools, so it’s no surprise that there are so many myths about it online. Many of these myths are innocent and harmless, but some are not, and if you act on them, they can damage your email marketing campaigns. Here are 7 dangerous email marketing myths.

Since moving to Williamstown late January, I have been surprised by the number of enquires coming in from other local businesses looking for website design and development. There is a strong sense of community in Williamstown. Local businesses really want to support the local business community which is fantastic. We have worked from a number of other suburbs throughout Melbourne over the years (South Yarra, Richmond, Werribee, Tarneit and Footscray) and really love what is happening in Williamstown. It is evident small businesses here prefer to support other local businesses in the area.

Starting up a business in Melbourne isn’t easy, but today there are plenty of tools and resources that can help you get started. We have worked with many start-up’s over the years. Here are a few start-up tips, some learnt the hard way.

Imagine... You have the right creative website to attract the right kind of people. Your coding has been corrected to ensure your website loads correctly and search engines understand it. Your site has clear and concise content that communicates your intended message. Your call to action was made in a way that generates response. Your credibility has been built and enhanced with powerful testimonials. You have strong connections so your target market feels you are the only logical choice when it comes to your product or service.